2012年1月30日星期一

Technology Report: Super Bowl advertisers seek buzz on social media

Reuters » Election_newsletter_nov11 » V2
01/29/2012
Reuters Election 2012 Daily round-up of the day's top news from the campaign trail, the White House and all the politics in between
Super Bowl advertisers seek buzz on social media
NEW YORK (Reuters) - In the age of Twitter and Facebook, many Super Bowl viewers will use the commercial breaks to go online and see what people are saying about the game. This year, advertisers want them to tweet about their favorite commercials as well.
RIM CEO eyes "significant" plans for BlackBerry
NEW YORK (Reuters) - Research in Motion's Thorsten Heins plans to waste no time in his new job. The BlackBerry maker's chief executive said he will present the board with his plan for company's future in just a matter of weeks.

In Facebook IPO, bankers seek prestige over fees
(Reuters) - Facebook's initial public offering is likely to set a new standard for how low investment banks are willing to go on advisory fees to win big business.

Steve Jobs told Google to stop poaching workers
(Reuters) - Apple's Steve Jobs directly asked former Google Chief Executive Eric Schmidt to stop trying to recruit an Apple engineer, a transgression that threatened one junior Google employee's job, according to a court filing.

Former Groupon sales reps countersue over tactics
(Reuters) - Former Groupon Inc sales representatives sued by that company after leaving for Google Inc have filed a countersuit, claiming their former employer is pursuing "sham" litigation to keep them from joining rivals.

Hacker group Anonymous targets Mexican websites
MEXICO CITY (Reuters) - The activist hacker group Anonymous attacked three Mexican government websites on Friday in protest at a proposed bill that seeks to toughen local laws about online file-sharing.

America Movil to get control of Brazil's Net
MEXICO CITY (Reuters) - Cell phone company America Movil, owned by Mexican tycoon Carlos Slim, said on Friday it had approval from Brazil's telecom watchdog Anatel to take control of cable television company Net Servicos de Comunicacao.

Apple not turning "blind eye" to supply chain problems: CEO
SAN FRANCISCO (Reuters) - Apple Inc has never turned "a blind eye" to the problems in its supply chain and any suggestion it does not care about the plight of workers is "patently false," Apple Chief Executive Tim Cook said in an email to employees.

German court rules against Samsung in suit with Apple
SEOUL (Reuters) - Samsung Electronics Co Ltd said on Friday that a German court has ruled against it in a patent suit with Apple Inc over mobile technology, the latest verdict in an intensifying global legal battle between the two technology giants.

Ex-Palm chief leaves HP after WebOS move
(Reuters) - Jon Rubinstein, who was instrumental in crafting Apple Inc's iPod music player, has left Hewlett Packard Co after two years on the job there.
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